Braveheart \'brav-härt\ noun 1: A courageous warrior
2: Someone who steadfastly fights for a noble cause

About Us!

Welcome to Braveheart Sales Performance

We help your sales force become courageous warriors in the selling profession. In the process we help your company improve sales productivity and effectiveness, which boosts your company’s revenue and profitability. We utilize a comprehensive approach incorporating in-depth analysis, customized training, and one-on-one coaching.

We believe that the selling profession is an honorable one, and support the notion that skill improvement increases sales success. Further, one cannot help sales teams improve unless the areas of need within each individual are clearly understood. We therefore engage in a thorough analysis process, including the use of state-of-the art evaluation tools to identify areas for improvement. We can uncover both the obvious weaknesses as well as the hidden and not-so-obvious weaknesses that prevent sales professionals from excelling. We also identify the economic benefit to the company of improving the sales professionals’ skills.

We also believe that it is fruitless to engage in occasional or once-a-year training seminars to help professionals improve their sales skills. It takes customized curriculum reinforced over a period of time for new skills and behaviors to become permanent.

About the Founder

Gretchen Gordon founded Braveheart Sales Performance to help companies improve their sales effectiveness and productivity, thereby boosting their revenue and profitability. Prior to founding Braveheart, she had 24 years of outstanding results as a sales professional and sales leader across a broad range of industries including packaged consumer goods, broadcast radio advertising, medical devices, and financial services. Gretchen has grown new markets, transformed underperforming markets, and continuously excelled in a wide variety of sales roles. She has experience with both large Fortune 500 companies as well as Main Street small businesses.